About us

We are team players and design innovation

Our strategic design office advises companies, designs and develops products and brands. We work closely with an experienced team of external specialists under the leadership of Andreas Sickert in the Product, Brand, Space and Digital expertise areas.
The office was established in 2007 and is situated in the fast-growing creative hub of Berlin-Oberschöneweide.

Portraitfoto von der CULTURE FORM Mitarbeiterin Ruth Vaillant
Communications Designer

Ruth Vaillant

You get the right answers when you ask the right questions. I love to question in order to develop solutions or visions jointly and to visualize them.
Portraitfoto vom CULTURE FORM Mitarbeiter Stefan Senger
Unit Lead Communication Design

Stefan Senger

Culture comes first - then the form. That' s the right sequence.
"It ain't no fun if the homies can't have none." - Snoop Dogg
Portraitfoto vom CULTURE FORM Mitarbeiter Paul Richter
Communications Designer

Paul Richter

The questions are often very complex. Therefore, the solutions have to be all the more straightforward in order to provide a good user experience for the user. Each team member at CULTURE FORM contributes to this objective with a wide range of expertise, since you can't tie a knot with just one hand.
Culture Form Logo Buchstaben C und F
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Portraitfoto vom CULTURE FORM Mitarbeiter Juri Giese
Unit Lead Product Design

Juri Giese

„Design is thinking made visual.“
Saul Bass
Culture Form Mitarbeiter Kerim Karakurt
Product Designer

Kerim Karakurt

I am on a never-ending quest for new ways of approaching the subject of design. I think that our responsibility in design is becoming more and more relevant.
Portraitfoto vom CULTURE FORM Mitarbeiter Sven Benterbusch
Unit Lead Product Design

Sven Benterbusch

Less is more. CULTURE FORM ist für mich more family - less business. Form follows funky people!
Portraitfoto von der CULTURE FORM Mitarbeiterin Sylvia Oeynhausen
Communications Designer

Sylvia Oeynhausen

Colors, moods, typography, graphics, layouts and illustrations - my heart beats faster. I love playing with these elements and telling stories. Design, for me, has to be fun and emotionally moving, apart from making sense and serving a purpose.
Portraitfoto von der CULTURE FORM Mitarbeiterin Tamara Mildt
Office Managerin

Tamara Mildt

La vie est dure sans confiture.
Culture Form Mitarbeiterin Adah Griessbach
Product Designer

Adah Griessbach

Culture Form Mitarbeiterin Edgar Prigoana Mueller
Product Designer

Edgar Prigoana-Mueller

Culture Form Mitarbeiter Armin Peters
Industrial Designer

Armin Peters

Portraitfoto vom CULTURE FORM Mitarbeiter Max Schmidt
Product Designer

Max Schmidt

The legs are aching, the head is spinning. Sport and product design are my passions. Both are united at CULTURE FORM.
Culture Form Mitarbeiterin Laura Görs
Unit Lead Product Design

Laura Görs

I consider design to be a combination of culture, functionality and aesthetics. Therefore, I regard working in this profession as a great responsibility and a wonderful opportunity to shape the future.
Portraitfoto vom CULTURE FORM Mitarbeiter Andreas Sickert
Managing Director

Andreas Sickert

We design experiences in cooperation with our customers and partners to inspire consumers. We consider design to be the sum of all the perceptible aspects of a brand. We cannot simply create design or ignore it; we cannot do anything more or less. Design is a fundamental attitude and an essential part of the culture in successful organizations and companies.
Culture Form Mitarbeiterin Peiqi Ma
Product Designer

Peiqi Ma

Culture Form Mitarbeiterin Katja Bremer
Product Designer

Katja Bremer

Design for me is first and foremost about understanding people and their needs. To constantly familiarize myself with new topics, to adopt new perspectives and to learn how other people experience the world is what makes this profession so exciting for me. The opportunity to use this knowledge to design solutions with real added value is what motivates me anew each and every day.
Culture Form Mitarbeiterin Merle Leuschner
Product Designer

Merle Leuschner

I believe that design is the most powerful instrument for addressing change. It requires a high degree of mindfulness. That's why we designers are so reflective.
Culture Form Mitarbeiter Lars Boettger
Student Apprentice Product Design

Lars Boettger

Our philosophy

Our approach to design is to create products and their immediate surroundings. We are experts in change, we proceed analytically and are sensitive to current trends and tendencies in the market. We investigate your product ranges, ask questions and develop solutions for your brand in the form of products, innovations, strategies, communication and services.

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Partner

We are designers and strategists. However, first and foremost, we are long-term partners – not service providers. We work with you as partners, ask questions, listen and understand. We inspire and fine-tune. In cooperation with you and your teams, we design solutions and develop success.

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Think tank, hub, interface

We become part of your teams. In Berlin, the space we dedicate to creativity is your laboratory, where innovations are created and tested. This is where our networks merge, where we create and test mock-ups and prototypes. This is where the future is designed.

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We and you

We are designers and strategists. However, first and foremost, we are long-term partners – not service providers. We work with you as partners, ask questions, listen and understand. We inspire and fine-tune. In cooperation with you and your teams, we design solutions and develop success.

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Cooperation

All projects share a common objective, and it is not the beginning and the end of the work that is significant. A project is a contribution of our experience, our skills, our infrastructure and our network. Innovation culture is the common ground. We will be pleased to be measured by your success.

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Experience

We are sensitive to dynamic markets and the constant change in consumer expectations and demands. We are both designers and users in equal measure.

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User Centricity

User experience is the core of our entire creative and development process. The division into hardware and software, into paid products and value-added services belongs to the past. The user opts for a functioning ecosystem. Orientation generates relevance. Consumability generates turnover.

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Always about now

We do not develop solutions and products for the next 25 years. Change is now the norm. Product cycles are short today and laboratory status is part of everyday life – we are permanently beta.

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Process Optimization

We have adjusted the work and development processes in accordance with the requirements. Scrum against static processes and elaborate specifications. We approach the respective vision iteratively. This improves the transparency and verifiability of the project and its individual steps for all parties involved and facilitates the focus on the requirements from the user’s point of view.

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Development, Design, Innovation

We challenge our customers. This is how we assist you in moving beyond your expectations. Design for us is not about turning ideas into shape, but about opening up new dimensions: innovation.

Insights into our everyday work

Niemand kann alles am Besten

That is why we expand our team to include external professionals. Their know-how generates new impulses from the outside – new ideas and perspectives. We cooperate as partners and as equals to create solutions and develop success.

Services

Our approach to design is to create products and their immediate surroundings. We are experts in change, we proceed analytically and are sensitive to current trends and tendencies in the market. We investigate your product ranges, ask questions and develop solutions for your brand in the form of products, innovations, strategies, communication and services.

Brand Strategy & Identity

Brand
Strategy & Identity

We visualize your brand identity and provide strategic support.

Product
Innovation & Design

We design innovative products that complement your product range efficiently and sustainably.

UX / UI Experience

UX/UI
Experience & Interface

We conceive digital products that focus on delivering a positive user experience.

Space Branding & Interior

Space
Branding & Interior

We visualize your brand in terms of space and let your customers experience it.