Icon design for a smooth daily camping routine
Truma manufactures accessories for caravans and motorhomes throughout Europe and is the European market leader for heaters and manoeuvring systems. In the course of developing a new app, we have standardized the various existing icons and created the basis for further development of new icons, thereby also improving the customer experience.
Project information
Client
Truma Gerätetechnik GmbH & Co. KG
Services
Icon design, Guideline
Year
2017
Scalability
The challenge was to develop a uniform icon code that could be implemented both in print and digitally – from the smallest pixel size in apps to large-scale icons on packaging. It was important that the line thickness and the proportions of the spaces in between do not lose their Truma character when scaled.
Icon Übersicht
