UX/UI Experience & Interface
UX Research/
Persona
Definition
User interface design/
Screendesign
Navigation
Concepts
Wireframes/
Prototyping
Interaction
Design
The CULTURE FORM user experience
At CULTURE FORM, we understand the term user experience to mean the overall perception and reaction of a user when interacting with a product, system or service. It encompasses technical feasibility, alignment with business goals and the consideration and fulfillment of user requirements. A positive UX seamlessly connects the technical solutions with the strategic goals of a company and at the same time addresses the different needs and wishes of the end user.
The design thinking process
Time for a change in perspective
The transition from product-centered design to user-centered design represents a profound change in the approach and way of thinking when developing products, systems or services.
Essentially, the aim is to reverse a development and innovation process that is often technology- and sales-driven, in favor of a process that solves real user problems.
Dive into further project cases
The project cases provide an insight into our design process and day-to-day work. The focus is on the company or brand with its portfolio, service, culture and characteristic communication. We understand, observe, define, find ideas, develop prototypes and test. This is how we work together with our clients to develop tailor-made solutions.
softliQ UX/UI
Best practice case
By reducing and optimizing the user interface, we have created a consistent and intuitive user experience with Grünbeck that offers significant added value for both end customers and installers compared to the existing software.
Services
As a design agency, we see ourselves as an equal partner, not just a service provider. Together with our clients, we think design, shape products and their environment. As experts in change, we take an analytical approach and have a keen eye for relevant trends and tendencies in the market. We look at your product ranges, ask questions and develop answers for your brand in the form of products, innovations, strategies, communication and services.